Growing up in Taiwan and currently living in the United States, I define myself as a bridge that connects the businesses between Asia and America. Inspired by the Chain and Franchising Program during college, I have chosen to devote myself to the food industry in my career.
For me, food is not only something that you can eat. It is a connection between people. It is the way to show your love to someone. Whether drawing a smile on the coffee cup to see a customer’s real smile or turning the pastries into a piece of art, this is all conducted over food. I am more a bridge between people than a food lover.
After working with several businesses on growing their outreach and media presence, I found a love for creating and integrating the creative side of brands. By analyzing data, I hope to form creative ways to combine my interest in art, music, and video with traditional market research.
I’m always open to learning opportunities and would appreciate the chance to share my passion for marketing or possibly a story from one creative research enthusiast to another.